Cube Advertising Solutions

Cube is Advertising Agency franchised from Salem Enterprise Canada.
We established in Egypt as Salem Enterprise Egypt in 2002, then we stand alone as Cube Advertising Solutions in 2009 to serve customers in Middle East and Africa.

We work with wide customers in middle East, also support other advertising agency in Middle East and Africa.

We are creative marketing and design agency. Our strength lies in the ability to understand your vision and create powerful imagery that will move your customers on an emotional level. Our goal is to help you create a distinct brand 'personality' that will give your business credibility and drive long-term growth as fast as we can.
We keep our Promises

Services

Graphic Design - Web Design - Identity Design - Logo Design - Illustration - Production- Ad Design

Presentation - Multimedia Cd - Magazine design - Layout Design - Printing materials - Echibition design

Creative department

Our creative teams may be permanent partnerships or formed on a project-by-project basis. The art director and copywriter reported to a creative director, usually a creative employee with several years of experience. Although copywriters have the word "write" in their job title and art directors have the word "art", one does not necessarily write the words and the other draw the pictures; they both generate creative ideas to represent the proposition (the advertisement or campaign's key message). Creative departments frequently work with outside design or production studios to develop and implement their ideas. Creative departments may employ production artists as entry-level positions as well as for operations and maintenance.

Account Service

The other major department in Cube Advertising Solutions Agencies is an account services or an account management. Account Services or account management is somewhat the sales arm of our advertising agency. An account executive (one who works within the account services department) meets with the client to determine sales goals and creative strategy. They are then responsible for coordinating the creative, media, and production staff behind the campaign. Throughout the creative process, they keep in touch with the client to update them on the ad's progress and gain feedback. Upon completion of the creative work, it is their job to ensure the ad's production and placement.

Creative Services 'Production'

The creative services department may not be so well known, but its employees are the people who have contacts with the suppliers of various creative media. For example, they will be able to advise upon and negotiate with printers if an agency is producing flyers for the client. However, when dealing with the major media (broadcast media, outdoor, and the press) this work is usually outsourced to a media agency which can advise on media planning and is normally large enough to negotiate prices down further than a single agency or client can. Modern Agencies might also have a media planning department integrated, which does all the spot's planning and placements.

Other departments and personnel

In Cube Advertising Solutions, employees may do both creative and account service work. We attract people who specialize in one or the other and indeed include a number of people in specialized positions: production work, Internet advertising, planning, or research, for example.

An often forgotten but, still very important department within an Advertising Agency is traffic. The traffic department regulates the flow of work in the agency. It is typically headed by a traffic manager or system administrator. Traffic increases an agency's efficiency and profitability through the reduction of false job starts, inappropriate job initiation, incomplete information sharing, over- and under-cost estimation, and the need for media extensions.

Advertising interns are typically university juniors and seniors who are genuinely interested in and have an aptitude for advertising. Internships at advertising agencies most commonly fall into one of six areas of expertise: account services, creative, interactive, media, public relations and traffic.

An internship program in account services usually involves fundamental work within account management as well as offering exposure to other facets of the agency. The primary responsibility of this position is to assist account managers. Functions of the account management intern may include:

• Research and analysis: Gathering information regarding industry, competition, customer
  product or service; as well as presenting findings in verbal/written form with
  recommendations.
• Involvement in internal meetings and, when appropriate, client meetings.
• Assisting account services in the management of creative projects.